How To Choose A Data Management Company

Posted on by markpolelle in Technology, Uncategorized
Master Data Management

What is MDM? 
The Master Data Management (MDM) concept has been making waves over the past few years, and this is largely due to the sheer amount of data being transferred across various information systems. MDM helps link all the essential business files in a company into a single useful master file. The whole process entails streamlining data sharing within the inner company circle while ensuring accurate and up-to-date data access across multiple stakeholders. According to Oracle Insight, the increased attention on MDM has been fueled by developments surrounding Business Intelligence (BI) applications. The concept is widely used to unlock the true potential of BI as guided by business performance metrics directed by organization’s own master entities.

Although MDM is closely tied to IT, it is in fact a cross functional process-oriented concept that defines how information relating to customers, products, locations and vendors is accessed, processed and used. The leverage afforded by MDM means businesses can now deal with fragmented and inconsistent data, and effectively overcome supply chain inefficiencies, poor market penetration as well as challenges affecting cross-sell and up sell. With MDM in place, enterprises can also avoid data duplicates and everyday business challenges like ineffective marketing campaigns, loss of customer loyalty and increased compliance cost. Data management issues such as data enriching, consolidation, cleansing and sharing cuts across various industries.

The MDM Disruptive Benefits 
MDM can disrupt a host of industries, including packaging, health and life sciences, public sector, retail enterprises, distribution and communication, media and utility industries. Due to cut throat competition, companies in the communications, media and utilities can use the MDM to rationalize customer information. This can go a long way to minimize duplicates and create a unique identifier leveraged to generate single customer view. Since data management is a tasking and costly affair, companies need to invest in efficient Master Data Management tools to help streamline the various processes. Most of these tools are hosted on Cloud to ensure speedy access. The other attractive features about these tools are compatibility with mobile data and comprehensive data analysis.

According to Computer Weekly, the key benefits of investing in Master Data Management tools include:
• Opportunity to access data from single interface. For example, pulling up a client’s CRM and accounts data at once.
• Ability to share common applications and users with little chance of information duplication or reformatting
• Make seamless updates while keeping master data synchronized across the organization
• The MDM tools are highly ideal in organizations that rely heavily on inter departmental data to perform their operations

Factors to consider when choosing MDM company 
There are several important factors to consider when choosing MDM company or platform. According to Exchangewire, the factors include: Local Support, Efficient Data Collection and Organization Capability, Audience Insight and Reporting and Effective Retargeting. Local support is an important deciding factor because of the need to work with a team that will stand with you all through the process implementation. To this end, the MDM Company officials should be able to meet you personally and offer consistent support. A company that is competent in data collection and organization is well-placed to help clients organize first-party data from any data source, whether CRM, mobile platforms, online and offline.

The audience insight and analytics is another important consideration since it helps users differentiate between first and third-party data sources. It also offers insights into ways of engaging the different parties. The insights may include specifics on audience behaviors, interests and demographics. Retargeting is the ability of an MDM Company to create customized campaign-based consumer activities and behaviors. The multifaceted approach can be undertaken online and offline using various devices. The other crucial leads for selecting a Data Management Company include flexibility and cross device access to second party data. The MDM company should be able to identify and reach consumers across various devices and own a third-party data network for crucial insights.

The Profisee Advantage 
Due its transformative digital data management solutions with cross multiple department capability, Profisee has become one of the most powerful entrants in the MDM sector, The company’s data management application Lightswitch solution is designed to give users ultimate control over their data along with quick access to reference data. Users can also the solution to move and improve data when migrating to Dynamics 365. The consultants working for the company are MDM experts with a host of skills in governance, strategic leadership and information management. The company solutions target suppliers, products, reference data, asset locations, customers and everything else. The clients include Orange, Pacific Life, Aarons and GAP, among others.

 

Pros and Cons of Crypto Investing

Posted on by markpolelle in Technology, Uncategorized

 

mark-dukas-charlotte

So you say you want to invest in cryptocurrency, do you? While that idea might have gotten you laughed at a few years ago, these days, that type of statement is met with inquisitive looks and questions of “why?”

To be sure, your reasons for investing in cryptos have to be rock solid. Not only is the marketplace incredibly volatile, but with new cryptos arriving every day, you have to be sure about your intentions so that you don’t get sidetracked chasing every new coin that comes on the market. Enlisting the help of a mentor, like Mark Dukas Charlotte, might be a good way to get started.

Still, there are both advantages and disadvantages to getting into this market that you would do well to consider.

Why Should I Invest In Crypto?

The simple answer is, to make money. That’s the main reason anyone invests in anything, whether it be stocks, startups, or cryptocurrencies, but there are a few other reasons to consider crypto instead of traditional marketplaces.

1. Quick Returns. Initial coin offerings are all the rage these days, with some coin startups raising as much as $150 million in only a few hours time. Most startups that raise investor funds are lucky if they’re able to provide a decent return on investment in few years, but investors in some coin startups can cash out in hours with a sizeable return if they choose.

2. Very Liquid. Unlike a traditional marketplace where you have to wait for someone else to buy your stock in a company or for an eventual buyout, coin investors can liquidate their holdings almost whenever they choose. If the coin has a strong enough network of investors, that transaction can happen almost instantaneously. An experienced crypto investor like Mark Dukas can help you decide when the time is right to sell.

3. Full Transparency. While there may be some confusion over what exactly a cryptocurrency does, for those who are familiar with the idea, cryptocurrencies look and act very similar, with the main difference being the network that they operate in. When you invest in a startup, you invest knowing that the company that emerges several years down the road will most likely look drastically different as they pivot to adjust to the market. That’s not the case with crypto: you know what you’re getting and how it operates the moment you buy in.

4. Massive Wealth. It’s not too great of an exaggeration to say that there is an opportunity for such rapid and monumental wealth creation that has never before been seen by mankind. If you had invested $1,000 in Bitcoin around 2010, that investment would have been worth over $100 million today. Mark Dukas has seen several rags-to-riches stories in his time as a crypto investor, and can testify to the heights wealth can reach.

Why Should I Not Invest in Crypto?

It’s not all roses and tulips, however. Before you decide to take the plunge, consider these potential drawbacks.

1. Reliant on Network. Every coin is only as effective as the network that it operates in; if the community doesn’t rally around it, then the network stalls and the coin ultimately fails. Before you invest, take a look to see how many people have bought into the network and whether or not that will continue into the future.

2. High Floor to Entry. Before a coin can even come to market, it has to have a certain amount of capital to develop and implement the coin into the network. If they don’t raise enough money, the coin fails and the company goes belly-up. Be careful that you don’t buy into a coin that will hold no value in a couple of months.

3. The threat of Poor Leadership. For purposes of investing, it’s best to think about every coin as a start-up in and of itself. It needs capital to get started, solves a problem within the community, and has a team of managers that oversee operations. If those managers don’t do a good job of shepherding the business, expect to see a coin that falters and doesn’t reach its full potential. Or, even worse, goes under completely. Every business is only as effective as it’s leadership, and crypto is no different.

4. Incredibly Unstable. This is perhaps the biggest issue facing cryptos on an hourly basis, as Mark Dukas Charlotte can testify to. A coin that seems to be doing really well can tank within a matter of minutes, and skyrocket to 4,000% its initial value an hour later. It’s the most unpredictable commodity on the market today, so if you’re one of those investors that doesn’t like to take huge risks, crypto investing might not be for you. If you can stomach the volatility, however, there’s a lot of money to be made.

 

User IQ

6 Reasons Why Millennials & Gen Z Are More Influenced by Technology

Posted on by markpolelle in Technology
User IQ
Millennials and generation Z are often called by older generations as self-centered, entitled, and indecisive people. Is this really the truth behind these newer set of thinkers and movers? These characteristics may be seen in some of them, but it is not good to generalize the capabilities of this crowd.

In fact, it has been shown that the millennials and generation Z are the most adaptive when it comes to technology. They are the ones shaping the technology. A lot of startups built by millennials are also anchored on technology. Social media has been continuously evolving to cater to their needs. The ages of teenagers and kids who have their own smartphones or have access to social media have generally been younger, according to most studies.

Why is this so? What caused these two latest groups of people to become more inclined to technology than their older counterparts? In this post, we will be looking into several reasons why this population has become tech-savvy than ever before.

6 Reasons Why Millennials & Gen Z Are More Influenced by Technology

1. The 90s was the beginning of the internet revolution

Back in the 80s, the internet was a foreign word. It was only used for commercial or military purposes, and the internet is basically a data space where users can exchange technical information needed to do tasks. With the development of the dial-up connection, graphic-user interface internet browser, it became possible for kids of the 90s and 2000s to explore the world of the internet. Internet sites have popped up for them to read information on, play games, and even learn the language of the web during the time that is was fairly new.

2. The internet became a source of free, easily-accessible information

Since the dawn of the world wide web, and the rise of the search engine Google, it has become possible for people to easily find information online. The older generation was used to sourcing information on the library and traditional media outlets. The newer generation of students can access libraries even bigger than they could ever imagine. The convenience and power of easy access made the newer generation have more user adoption to find information online.

3. Technology has also assisted many areas of business sectors

The business sector used to rely on traditional means. This usually involves setting up a physical outlet for employees, promoting their business on TV, radio, paper and all other forms of conventional methods. With the rise of the internet and gadgets, businesses can now promote their products and services online. They can find partnerships with other companies who assist in customer on boarding and customer success. These used to be methods that were only possible through human contact. With the possibilities that technology offers, these processes can be highly automated for businesses to use. This is why millennial and generation Z startups always have an online domain because of the many advantages it brings.

4. Technology has made the newer generations more connected than ever

Have you heard of the terms online dating, online chat buddies, and video call groups? These are terms that were unheard of 3-4 decades ago. With the rise of technology also comes the rise of interconnectedness. People can now call their family, friends and other loved ones from another side of the globe at no costs. Landline companies have waned because of the popularity of social media platforms where we can be updated with each other’s lives in a single swipe or tap of a button. This has made the newer generations more inclined to technology, as their time proved to be a moment where we are swapping the old developments for the most innovative ones.

5. Technology’s fast-paced nature also changed the course of career development

Technology has made the world evolve in a fast-paced manner. This also means that all aspects of our lives are affected including careers. One of the most in-demand jobs today require some knowledge of technology, such as STEM (Science, Technology, Engineering, and Mathematics) majors. These are subjects that a lot of millennials and generation Z people take because they know that technology is at an all-time high-demand. Even subjects that seem to be untouched by technological advancements also have to operate using high-tech mediums. The world is constantly changing and job evolution is a proof of that.

6. The newer generation has more opportunities to succeed when they have knowledge of technology

Given the current technological advancements, millennials and generation Z are aware that they are in a competitive realm. This isn’t just about job placements, but also in many opportunities in life. When we have access to the latest information, the latest gadgets, the latest tech resources, we are almost certain that we can be ahead of our reluctant counterparts. The simple fact that people make use of better mobile phones, better appliances, and high-end cars is a proof that people want to get ahead in life through technology.

It is interesting to note that even if the younger generation receives criticism for their supposedly “entitled” behavior, we can see that they are also the population who will propel the world into its more advanced state. With technology developing even faster then we can catch up on, we can entrust the younger crowd to take control of the future as they ride and build on these advancements.