How To Choose A Data Management Company

Posted on by markpolelle in Technology, Uncategorized
Master Data Management

What is MDM? 
The Master Data Management (MDM) concept has been making waves over the past few years, and this is largely due to the sheer amount of data being transferred across various information systems. MDM helps link all the essential business files in a company into a single useful master file. The whole process entails streamlining data sharing within the inner company circle while ensuring accurate and up-to-date data access across multiple stakeholders. According to Oracle Insight, the increased attention on MDM has been fueled by developments surrounding Business Intelligence (BI) applications. The concept is widely used to unlock the true potential of BI as guided by business performance metrics directed by organization’s own master entities.

Although MDM is closely tied to IT, it is in fact a cross functional process-oriented concept that defines how information relating to customers, products, locations and vendors is accessed, processed and used. The leverage afforded by MDM means businesses can now deal with fragmented and inconsistent data, and effectively overcome supply chain inefficiencies, poor market penetration as well as challenges affecting cross-sell and up sell. With MDM in place, enterprises can also avoid data duplicates and everyday business challenges like ineffective marketing campaigns, loss of customer loyalty and increased compliance cost. Data management issues such as data enriching, consolidation, cleansing and sharing cuts across various industries.

The MDM Disruptive Benefits 
MDM can disrupt a host of industries, including packaging, health and life sciences, public sector, retail enterprises, distribution and communication, media and utility industries. Due to cut throat competition, companies in the communications, media and utilities can use the MDM to rationalize customer information. This can go a long way to minimize duplicates and create a unique identifier leveraged to generate single customer view. Since data management is a tasking and costly affair, companies need to invest in efficient Master Data Management tools to help streamline the various processes. Most of these tools are hosted on Cloud to ensure speedy access. The other attractive features about these tools are compatibility with mobile data and comprehensive data analysis.

According to Computer Weekly, the key benefits of investing in Master Data Management tools include:
• Opportunity to access data from single interface. For example, pulling up a client’s CRM and accounts data at once.
• Ability to share common applications and users with little chance of information duplication or reformatting
• Make seamless updates while keeping master data synchronized across the organization
• The MDM tools are highly ideal in organizations that rely heavily on inter departmental data to perform their operations

Factors to consider when choosing MDM company 
There are several important factors to consider when choosing MDM company or platform. According to Exchangewire, the factors include: Local Support, Efficient Data Collection and Organization Capability, Audience Insight and Reporting and Effective Retargeting. Local support is an important deciding factor because of the need to work with a team that will stand with you all through the process implementation. To this end, the MDM Company officials should be able to meet you personally and offer consistent support. A company that is competent in data collection and organization is well-placed to help clients organize first-party data from any data source, whether CRM, mobile platforms, online and offline.

The audience insight and analytics is another important consideration since it helps users differentiate between first and third-party data sources. It also offers insights into ways of engaging the different parties. The insights may include specifics on audience behaviors, interests and demographics. Retargeting is the ability of an MDM Company to create customized campaign-based consumer activities and behaviors. The multifaceted approach can be undertaken online and offline using various devices. The other crucial leads for selecting a Data Management Company include flexibility and cross device access to second party data. The MDM company should be able to identify and reach consumers across various devices and own a third-party data network for crucial insights.

The Profisee Advantage 
Due its transformative digital data management solutions with cross multiple department capability, Profisee has become one of the most powerful entrants in the MDM sector, The company’s data management application Lightswitch solution is designed to give users ultimate control over their data along with quick access to reference data. Users can also the solution to move and improve data when migrating to Dynamics 365. The consultants working for the company are MDM experts with a host of skills in governance, strategic leadership and information management. The company solutions target suppliers, products, reference data, asset locations, customers and everything else. The clients include Orange, Pacific Life, Aarons and GAP, among others.

 

Pros and Cons of Crypto Investing

Posted on by markpolelle in Technology, Uncategorized

 

mark-dukas-charlotte

So you say you want to invest in cryptocurrency, do you? While that idea might have gotten you laughed at a few years ago, these days, that type of statement is met with inquisitive looks and questions of “why?”

To be sure, your reasons for investing in cryptos have to be rock solid. Not only is the marketplace incredibly volatile, but with new cryptos arriving every day, you have to be sure about your intentions so that you don’t get sidetracked chasing every new coin that comes on the market. Enlisting the help of a mentor, like Mark Dukas Charlotte, might be a good way to get started.

Still, there are both advantages and disadvantages to getting into this market that you would do well to consider.

Why Should I Invest In Crypto?

The simple answer is, to make money. That’s the main reason anyone invests in anything, whether it be stocks, startups, or cryptocurrencies, but there are a few other reasons to consider crypto instead of traditional marketplaces.

1. Quick Returns. Initial coin offerings are all the rage these days, with some coin startups raising as much as $150 million in only a few hours time. Most startups that raise investor funds are lucky if they’re able to provide a decent return on investment in few years, but investors in some coin startups can cash out in hours with a sizeable return if they choose.

2. Very Liquid. Unlike a traditional marketplace where you have to wait for someone else to buy your stock in a company or for an eventual buyout, coin investors can liquidate their holdings almost whenever they choose. If the coin has a strong enough network of investors, that transaction can happen almost instantaneously. An experienced crypto investor like Mark Dukas can help you decide when the time is right to sell.

3. Full Transparency. While there may be some confusion over what exactly a cryptocurrency does, for those who are familiar with the idea, cryptocurrencies look and act very similar, with the main difference being the network that they operate in. When you invest in a startup, you invest knowing that the company that emerges several years down the road will most likely look drastically different as they pivot to adjust to the market. That’s not the case with crypto: you know what you’re getting and how it operates the moment you buy in.

4. Massive Wealth. It’s not too great of an exaggeration to say that there is an opportunity for such rapid and monumental wealth creation that has never before been seen by mankind. If you had invested $1,000 in Bitcoin around 2010, that investment would have been worth over $100 million today. Mark Dukas has seen several rags-to-riches stories in his time as a crypto investor, and can testify to the heights wealth can reach.

Why Should I Not Invest in Crypto?

It’s not all roses and tulips, however. Before you decide to take the plunge, consider these potential drawbacks.

1. Reliant on Network. Every coin is only as effective as the network that it operates in; if the community doesn’t rally around it, then the network stalls and the coin ultimately fails. Before you invest, take a look to see how many people have bought into the network and whether or not that will continue into the future.

2. High Floor to Entry. Before a coin can even come to market, it has to have a certain amount of capital to develop and implement the coin into the network. If they don’t raise enough money, the coin fails and the company goes belly-up. Be careful that you don’t buy into a coin that will hold no value in a couple of months.

3. The threat of Poor Leadership. For purposes of investing, it’s best to think about every coin as a start-up in and of itself. It needs capital to get started, solves a problem within the community, and has a team of managers that oversee operations. If those managers don’t do a good job of shepherding the business, expect to see a coin that falters and doesn’t reach its full potential. Or, even worse, goes under completely. Every business is only as effective as it’s leadership, and crypto is no different.

4. Incredibly Unstable. This is perhaps the biggest issue facing cryptos on an hourly basis, as Mark Dukas Charlotte can testify to. A coin that seems to be doing really well can tank within a matter of minutes, and skyrocket to 4,000% its initial value an hour later. It’s the most unpredictable commodity on the market today, so if you’re one of those investors that doesn’t like to take huge risks, crypto investing might not be for you. If you can stomach the volatility, however, there’s a lot of money to be made.